Hi, I have spent years designing visual identities, for founders, studios, and companies willing to be specific about who they are. Curiosity is my discipline: paying attention to the small details; to present their story, create a feeling. I let those signals lead the work. It is the pursuit of curiosity that leads me into creating.

Now, at OFF/GRID in Rotterdam, I push that feeling further. I work on what lives around the identity: the visual worlds, the campaigns, the expressions, the moments in product and communication where a brand connects with people.